Etsy Image Size Checker

1. Uploading a tall portrait listing photo as the first photo

Etsy auto-crops the first listing photo into a square 570×570 thumbnail. If your photo is tall portrait (4:5 or 2:3), the top and bottom get cut off. Subjects placed near the top or bottom of the frame disappear from the thumbnail. Either use a square first photo, or center your subject in the middle 60% of a portrait photo.

2. Banner with text near the edges

Etsy crops banners differently on mobile vs desktop and the proportions shift slightly between Etsy app updates. Anything important — logos, text, key product elements — should sit in the middle 70% of the 4:1 canvas. The outer edges may or may not be visible depending on the viewer’s device.

3. Digital download files at 72 DPI instead of 300

A 2,000×3,000 pixel JPG can be 72 DPI or 300 DPI — the pixels look identical on screen, but the DPI metadata tells the buyer’s printer how to interpret them. At 72 DPI a printer treats the file as 27×42 inches and prints at very low quality. At 300 DPI the printer treats it as 6.7×10 inches at full sharp quality. Always set the DPI metadata before delivering the download file.

4. Bundling all sizes in one ZIP without naming them clearly

If your digital download bundle contains files named "wall-art-1.jpg", "wall-art-2.jpg" through "wall-art-5.jpg", buyers will not know which one matches their frame. Use descriptive names: "BotanicalPrint_2x3_300DPI.jpg", "BotanicalPrint_3x4_300DPI.jpg", etc. Buyers should be able to open the ZIP and immediately know which file to print.

5. Listing photos under 2,000 px on the longest side

Etsy will accept smaller photos but will upscale them for display, producing visibly soft results. Listings with sharp, large photos out-perform listings with small photos in conversion rate — both because they look more professional and because they zoom cleanly when buyers hover. Always start at 2,000 px minimum, even if it means upscaling your source.